Super Bowl ads Raiders Jerseys Cheap can be a bellwether for the NHL Jerseys Wholesale economy because they show which companies are willing Adam Duvall Jersey to spend Alex Anzalone Jersey $4 million on Wholesale Jerseys China a 30-second spot. In 2000, for instance, at the height of the dot com boom, 13 technology startups advertised in the Super Bowl. By 2001, after the bubble had burst, there were just three.
This year, fewer websites and software companies aired ads compared to the past four years and more ads appeared from packaged food and luxury auto makers, according to research firm Ace Metrix, which measures the effectiveness of ads. Absent were edgier companies willing to take risks, such as E(asterisk)Trade and Groupon, while more staid brands like Cheerios and Heinz joined the mix.